Posts Tagged ‘seo’
You’re not selling a product. You’re selling a story.
In marketing, it’s not about selling a product—it’s about selling a story. Consider this: A man enters a shop and purchases a hammer. ️ Is he buying just the hammer? No. He’s buying the shelf he plans to build. – He’s buying the pride of creating something with his own hands. – He’s buying the…
Read MoreThe best marketing doesn’t feel like marketing.
The best marketing strategies are those that resonate deeply with their audience, creating an experience that feels more personal than transactional. An effective marketing approach should make the audience feel appreciated, heard, and seen, rather than sold to. The trick is to craft campaigns that are both engaging and genuinely thoughtful. Here’s how you can…
Read More99% of your visitors won’t convert the first time.
In today’s fast-paced digital world, securing a customer often takes more than a single interaction. It’s essential to maintain a persistent presence across various platforms to guide potential buyers through their journey. Since 99% of visitors don’t convert the first time they interact with your brand, consistent engagement across different touchpoints is key. Think about…
Read MoreHow Can I Optimize My Website For Search Engines?
Without search engines, your website cannot show in search results. Because the internet is constantly changing and evolving, it can be difficult to keep up with how search engines rank websites. While it may be difficult, optimizing a website that search engines will love is not impossible! The Basics Crawling & Indexing Before you can…
Read MoreIs Organic Traffic Really Free?
Those who have taken my workshop in Nashville or New Orleans have heard my rant on this subject. So many times people scoff at Adwords or Facebook ads, saying: That’s a waste of money, I get all my traffic for free from Google/Yahoo/Bing. I suppose for a select few who still service an area with…
Read MoreEmail Subject Line: Get Your Website At the Top of Google in 24 Hours!
So you pull up your email after getting your first cup of coffee, and this email subject line grabs your attention: “Get Your Business At the Top of Google in 24 Hours!” You click on it, and it reads somewhat similar to this: We get your business on the Front TOP Page of Google in…
Read MoreOffer Quality Content & Services
Interesting sites will increase their recognition on their own. When you create compelling ad useful content, that will likely influence your website more that any other factor or your website design. Users know good content when they see it and will refer other people to it. This could be thru blog posts, social media, email,…
Read More#1: Using BackLinks to Boost Your Site’s Performance
“Build It And They Will Come” That old addage is no longer true. So I’ve been asked this question a bazillione times in the past 3 months: What else can I do to help my site rank on searches? Starting with this week we will address a few major items that will affect your site’s…
Read MoreMake Your Site Easy To Navigate
Navigation Is Very Important To Search Engines The navigation of a website is important in helping visitors quickly find the content they want. It can also help search engines understand what pages you think are the most important in your website. Plan Out Your Navigation Based On Your Home Page You should think about how…
Read MoreHow To Use the “Description” Meta Tag
Correct usage of description meta tags provides both search engines and users with a summary of what your page is about. That should tell you how important it is to accurately describe your web page’s content. Summaries Can Be Defined For Each Page The beginning of the description meta tag gives a brief overview of…
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